“There is a commitment that is related to developing a connection with the audience” | Worldcom OOH

Valentín Bueno, CEO at Worldcom OOH, presented at the DOOH Forum, where he stated that is necessary to deeply understand the audiences and what are they thinking about at every moment.

He also reaffirmed our commitment with the environment, from which out program “Una Vuelta +” was born: “There is still a 80% of analog assets, either in paper of vinyl. Our company and every brand that work with us are committed to transform those components in sustainable and socially active items”.

Watch his presentation in the following video.