Fast Food
MCDONALD´S
5k – Women Marathon Buenos Aires
Goals: Encourage women to enroll in the race. Create brand experience Link the brand with a creative action.
Launch: 2017
Market: Argentina.
Category: Outdoor, Indoor, Digital.
![Medium Format](https://worldcomooh.com/wp-content/uploads/2022/12/mcdonalds-5k-las-mujeres-corremos-bs-as-1.jpg)
![Platform Panel](https://worldcomooh.com/wp-content/uploads/2022/12/mcdonalds-5k-las-mujeres-corremos-bs-as-2.jpg)
![Led Screen](https://worldcomooh.com/wp-content/uploads/2022/12/mcdonalds-5k-las-mujeres-corremos-bs-as-3.jpg)
![Digital Light](https://worldcomooh.com/wp-content/uploads/2022/12/mcdonalds-5k-las-mujeres-corremos-bs-as-4.jpg)
![Urban Furniture](https://worldcomooh.com/wp-content/uploads/2022/12/mcdonalds-5k-las-mujeres-corremos-bs-as-5.jpg)
![Urban Furniture](https://worldcomooh.com/wp-content/uploads/2022/12/mcdonalds-5k-las-mujeres-corremos-bs-as-6.jpg)
![Static Up](https://worldcomooh.com/wp-content/uploads/2022/12/mcdonalds-5k-las-mujeres-corremos-bs-as-7.jpg)
![Subway Stairs](https://worldcomooh.com/wp-content/uploads/2022/12/mcdonalds-5k-las-mujeres-corremos-bs-as-8.jpg)
![Urban Furniture](https://worldcomooh.com/wp-content/uploads/2022/12/mcdonalds-5k-las-mujeres-corremos-bs-as-9.jpg)
![Urban Furniture](https://worldcomooh.com/wp-content/uploads/2022/12/mcdonalds-5k-las-mujeres-corremos-bs-as-10.jpg)
![Digital Light](https://worldcomooh.com/wp-content/uploads/2022/12/mcdonalds-5k-las-mujeres-corremos-bs-as-11.jpg)
![Urban Furniture](https://worldcomooh.com/wp-content/uploads/2022/12/mcdonalds-5k-las-mujeres-corremos-bs-as-12.jpg)
Goals: Encourage women to enroll in the race. Create brand experience Link the brand with a creative action.
Launch: 2017
Market: Argentina.
Category: Outdoor, Indoor, Digital.